How To Set Up A Pay Per Click Campaign At Google. (Step-By-Step Tutorials)
Go to Google.com and click where it says advertising programs
you’ll see two options;
- For advertisers Google Adwords
- For website owners Google Adsense
Click on Google Adwords
In the next page you are going to click on Sign up now.
The next page will have two options:
- Starter Edition
- Standard Edition
You are going to click on Standard Edition because the Starter edition does not allow you to use all of the Adwords Features.
In this page you select the language your customers speak, in this case will be English. Choose countries and territories and click on continue.
Click on continue
Now we’ve got to create an ad. First you create a headline; it has to have no more than 25 characters long so you must be very specific. The second step is creating the description lines. There is a limit of 35 characters per line. The third step is typing the display URL, this is the URL that will be shown at the bottom of the description, this is not where the visitor will be sent when he clicks on the ad, so you can simply type the main URL of the website you’re promoting. The last step of creating your ad is the destination URL, This is where visitors will be sent when they click on your ad.
Make sure you type your affiliate link in this field or else you won’t get paid when a sale has been made. Do you remember the link I told you to copy when you signed for the product you chose, that’s the link you need. If you don’t have it you can always go back and create a new one that’s no problem. Take a look at the screenshot below for an example:
Click on continue.
In the next page you’re going to choose keywords.
What are keywords?
Keywords are words or phrases related to the product you are promoting. When people search for those words your ad will be shown.
You’ll see that they’ll give you related keywords in relation to the ad you’ve created. You can choose them if you like or you can just simply type any words you think people would type when they search for the product you’re promoting. Let’s say you’re promoting a product that teaches how to loose weight, you’ll need words related to that topic such as:
-
how to loose weight
-
loosing weight
-
how to burn fat
-
exercise routines
-
fitness program
-
best exercise to burn fat
-
body fat loss
And so on. Try to start with about ten keywords and start adding more as you go along.
When you’re done click on continue.
In this page you’ll choose your currency, set your daily budget and the maximum you are willing to pay when someone clicks on your add.
I would suggest you to leave the currency as US Dollar. Your daily budget should be only what you can afford a day, don’t go for the big numbers yet, start your business slowly so you can have control of it, if one dollar is all you can afford at the beginning that’s what you need to enter in that box. The maximum you are willing to pay when someone clicks on your ad should be anywhere from 5 cents to 25 cents.
When you’re done click on continue.
In the next page you’ll need to review your selections and make sure that everything is correct. Click on continue when you’re done.
Now you’re going to click on the option that describes you best. If you choose the second option they’ll ask for your email address and password, once get that done click on continue and you’re done, you’ve created an account. You should start receiving some traffic within 15 minutes.
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